SONG FOR THE MUTE x NOTHING
Born out of a curiosity and respect for each other’s work, the founders of Song for the Mute and Nothing have combined their respective trademarks to create a standalone collaborative project. By juxtaposing their two opposing markets, ideas that alone may not be possible for each brand are explored. For Nothing this is the exceptional fabrics sourced from Japan and considered fit of garments, whilst for Song for the Mute it is the tongue-in-cheek bold imagery and branding of Nothing. The ongoing project will follow no agenda or seasonal calendar, releasing at hand selected stores in a volumetric format when the timing and concept feels right for both parties. These ‘volumes’ can be considered as overarching concepts, inspired by an initial idea that runs through each respectively.